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Cinedigm needed to increase the number of video rendition files but wanted to do so at a reasonable cost.
Limelight Video Delivery Services to support Cinedigm video on-demand and live streaming needs to convert, store and optimize delivery of all its content in the vast library of 60,000 movies and TV shows.
Cinedigm is a leading independent content distributor in the United States, with direct relationships across many digital platforms and retail storefronts, including iTunes, Netflix, Amazon, Wal-Mart and Target, as well as their own direct-to-consumer platform. Cinedigm has a distribution library of over 60,000 film and TV episodes. The company has emerged as a leader in the fast-growing over-the-top (OTT) channel business, with three channels under management that reach hundreds of millions of devices while also providing premium content and service expertise to the entire OTT eco-system.
Cinedigm’s rapidly growing OTT services currently have more than 5,000 hours combined of video programming. The content delivery service (CDN) they were using limited the number of video rendition files they could output, which resulted in a less than optimal customer viewing experience on some devices. To improve their customers’ viewing experiences and reduce buffering, Cinedigm needed to increase the number of video rendition files but wanted to do so at a reasonable cost. With a fragmented workflow and escalating transcoding costs, Cinedigm began looking for a new CDN solution to help them encode, store and deliver their large library of movies and TV shows.